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Concept Campaign Site · Concept brief

Common Ground

An interactive microsite for a community garden network, with a living plot map.

The brief

An imagined network of community gardens wants to recruit volunteers and show what is growing across the city this season.

The challenge

Volunteer pages are often a wall of text and a form. This one needed to feel alive and local, and make signing up for a single afternoon feel easy.

Living plot map · concept visual

Our approach

  1. 1

    An illustrated plot map where each garden blooms as the season moves along.

  2. 2

    Short, friendly volunteer slots instead of long commitments, bookable in three steps.

  3. 3

    A seasonal color system that shifts the whole site from spring greens to autumn ochres.

Seasonal palette · concept visual
Volunteer sign up · concept visual

What we designed and built

  • Campaign concept
  • Illustration direction
  • Interactive map
  • Volunteer booking flow
  • Social templates

Tech and tools

  • SvelteKit
  • SVG animation
  • Airtable
  • Make automations
  • Figma

Got a project, a hunch or a half-baked idea?

Let's build something. hello@zalhamami.dev